KOEN DIGITAL
What is augmented reality?
Augmented reality is a highly visual, interactive method of presenting relevant digital information in the context of the physical environment.
Visual attention and emotional intensity are optimized/increased in an
AR experience resulting in an improved brain encoding of a brand:
• "AR delivered almost double (1.9 times) the levels of visual attention compared to their non-AR equivalent."
• "Memory encoding is 70% higher with AR."
What is augmented reality?
Augmented reality is a highly visual, interactive method of presenting relevant digital information in the context of the physical environment.
Visual attention and emotional intensity are optimized/increased in an
AR experience resulting in an improved brain encoding of a brand:
• "AR delivered almost double (1.9 times) the levels of visual attention compared to their non-AR equivalent."
• "Memory encoding is 70% higher with AR."
Augmented Reality can be a valuable for construction companies in their upcoming projects. Allowing them to visualise their projects before construction.
The video to the right displays different ways AR could be implemented. A in-door navigation system guides the user to the kitchen area, then AR instruction videos are presented with buttons to order machine parts.
Custom applications
Contact an AR expert today to discuss your next customised application for your workforce.